With its 4 new 'SUVs' this year, the car maker is giving its competitors a tough time!
India's SUV segment is buzzing, and now Maruti has launched a full onslaught with its 4 new SUVs. It has even surpassed Mahindra & Mahindra as the biggest 'SUV' maker in the country.
Launched last year during the festive season, this is Maruti's entry into the mid-size SUV segment. It received a whopping 55,000 initial bookings. It has already beaten the Kia Seltos and is no. 2 behind the Hyundai Creta.
Maruti introduced Fronx earlier this year. Based on the Baleno platform, it has not cannibalized Baleno's sales and in fact beaten the Tata Nexon in sales. It has brought in more buyers. The Maruti Jimny attracted more attention initially but Fronx had the last laugh!
The much-awaited Jimny received an overwhelming response, with long waiting periods. The Jimny already has a cult following in the country. Sales numbers are below the 4000 mark yet, but its quickly gaining a reputation as the common man's 4x4.
Maruti's most expensive model, Invicto, is categorized as an MPV. But its aggressive stance adds the SUV tag to the car. And thanks to its hybrid automatic configuration, it is already becoming popular.